Vice Pro Plus Golf Balls

Tour-level construction at a direct-to-consumer price, with one notable caveat.

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The Big Picture

Vice Golf burst onto the scene in 2012 as one of the first direct-to-consumer golf ball brands, and the Pro Plus sits at the top of their lineup. It is a four-piece ball with a cast urethane cover, a compression rating of 100, and a 336 dimple pattern -- all designed for golfers with faster swing speeds who want maximum distance and control. At $39.99 per dozen (with bulk discounts pushing that lower), Vice is making a clear pitch: tour-level performance at a price that undercuts the Titleist Pro V1x and TaylorMade TP5x by $15 to $20 per dozen.

Bold Pro Plus alignment stripe viewed from putting position

The Pro Plus is Vice's direct competitor to those firmer, higher-speed tour balls. It is not trying to be a soft-feel option for moderate swing speeds -- that is what the Vice Pro and Pro Soft are for. If you swing above 105 mph with the driver, the Pro Plus is where you should be looking in the Vice lineup. If you swing slower than that, you will get better results from the standard Vice Pro.

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First Impressions

The Pro Plus comes in Vice's signature matte black box, which is undeniably cool. The ball itself is available in white, neon lime, and several "Shade" and "Drip" color options that give it a distinctive personality on the course. The standard white version is clean and professional looking.

The alignment aid on the ball is well designed, with crisp edges that taper toward the target. It is useful for lining up putts on the green and can even serve as a reference point when teeing off. Vice has clearly put thought into the visual side of this ball, and it shows.

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Sound & Feel

Here is where the Pro Plus divides opinion, and I want to be straightforward about it. The first thing you notice is the firmer feel, particularly on putts. The ball comes off the putter face harder than something like a Pro V1 or even the standard Vice Pro. Whether that is a positive or negative depends entirely on your preference, but it is a noticeable difference.

Through irons and wedges, the feel is solid and controlled. There is a satisfying click at impact that communicates strike quality clearly. The thin cast urethane cover provides enough softness for greenside touch without making the ball feel mushy on full swings.

The honest concern is feedback. Throughout the bag, I found the Pro Plus to be somewhat muted in the information it communicates back to your hands. I distinctly remember hitting what I knew was a pure drive and feeling underwhelmed by the sensation -- it felt "dead" in a way that a really well-struck shot should not. On the putting green, there are more responsive options. The roll is solid and consistent, but the feel leaves you wanting more.

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Performance

Ball Speed & Distance

The Pro Plus delivered some of the fastest ball speeds I have seen from a ball in this price range. Off the driver, I recorded ball speeds averaging 160-164 mph, with carry distances around 273 yards and total distances reaching 291 yards. The four-piece construction and high-compression core are clearly doing their job -- this ball moves.

The slightly higher driver spin compared to the Vice Pro (averaging around 2,200-2,600 rpm) means you may trade a few yards of rollout for a more controlled ball flight. For faster swingers who tend to generate too much spin off the tee, the 336 dimple pattern and aerodynamic design help keep the flight penetrating and stable.

Launch & Spin

Off the driver, the Pro Plus produces a lower launch with reduced spin -- exactly what fast swingers need for maximizing distance. The dual casing layer is the key technology here, reducing driver spin for longer, straighter drives while preserving spin on shorter shots.

With wedges, the thin urethane cover and Vice's S2TG (Stick to the Green) technology generate impressive stopping power. I measured 7,700 rpm on wedge shots, which is right in line with premium tour balls. The control around the greens is legitimate -- you can flight a 50-yard pitch shot and expect it to check and hold.

With a 7-iron, the Pro Plus was remarkably consistent, delivering distances between 163-164 yards on nearly every well-struck shot. Ball speed measured 117 mph, which tracks closely with premium competitors. The only minor concern was that iron spin was slightly lower than ideal at around 5,900 rpm, though peak height and descent angles compensated enough that approach shots still held greens.

Dispersion & Shot Shape

Consistency is one of the Pro Plus's strongest attributes. Shot-to-shot distance variation with irons was minimal, which gives you confidence when dialing in approach shots. The ball also performed well in windy conditions thanks to its aerodynamic dimple design.

Durability exceeded my expectations. After hitting multiple bunker shots and wedge shots, the urethane cover showed only minor scuffs. One ball in my testing did scuff quickly after just a couple of shots, but no others replicated that issue, so I gave it the benefit of the doubt.

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